Why Choose Wolverine?

If you’ve read our Mission Statement, heard about us from a friend, or just found us while internet surfing, it is likely that you are beginning to see that Wolverine Coatings is a different kind of company.

It’s about People!

While the average company is laser focused on profit, our primary focus is on people. Our company exists because people have problems that can be solved with coatings made by our people. During this symbiotic relationship we tend to form warm and personal friendships with the people we come into contact with. It’s not about one company working with another company. It’s about some people working with other people to solve problems for… you guessed it… people.

It’s about Capabilities!

Many companies in our industry promote themselves as formulators and manufacturers while they neither employ chemists, have a laboratory, or even have any production facility. Wolverine Coatings is a formulator and manufacturer with a real laboratory and production facilities. Currently we have 2 chemists and one Chemical Engineer on our staff. Furthermore, our laboratory is filled with state of the art equipment.

It’s about Innovation!

We routinely develop new products to solve specific problems for our customers.  We are problem solvers! Our Chemists are smart and efficient. Our development laboratory is packed with the right equipment to assist them in solving your problems. The new innovations that are created will not only solve your immediate problem but will be utilized in future ‘stock’ products.

It’s about Responsibility!

There are lots of areas of responsibility that companies talk about. Almost every company in our industry will say If you’re a contractor, it’s not always easy to become a customer of Wolverine Coatings.  We are very strict about responsibility and accountability from planning, to safety and from production to instructions and training.  We hold our internal personnel to this standard, and we accept nothing less.

It’s about Strength!

It’s not going to take you a very long time to see that we are a technology driven company. Sometimes we use this phrase as a nice way to say that we are weak in the marketing department. We don’t have the coolest website or marketing literature as some other companies may have. (We’re working on that.) What we do have is technologically sound products that perform.

It’s about Excellence!

Our people are constantly being challenged to reach higher. While other companies are striving to do a ‘good’ job we are shooting for ‘outstanding’.  We believe that ‘good enough’ is rarely really good enough.  Typically, ‘good enough’ is the justification for something that you know is subpar. We want to be a great company and we know that the only time greatness comes is when people discipline themselves to set standards that are so high that others can not possibly have higher expectations.